We used our knowledge to build an innovative SaaS platform dedicated to obtaining and analyzing customer feedback powered by AI in real-time. With many years of experience in Product Management as well as designing and building customer-centric mobile apps from scratch based on countless customer interviews, we decided to focus on a SaaS platform that enables Product Managers in organizations of any size to do what we have done manually: gather and understand customer feedback on a large scale that can shape the product strategy and allows you to develop products that customers truly love.

During the development of these B2C apps, we manually interviewed our potential and early customers to understand the value that our apps provide to them and how our customers intend to use the apps on a regular basis. For representative feedback a large number of interviews was necessary to reduce noise. Manually obtaining such amount of feedback is a tedious and time-consuming task. Based on our knowledge of AI, we knew that there had to be a more efficient away to conduct large scale interviews that obtain valuable insights.